OUR STORY
About DATELY®
A story rooted in dates.
DATELY® began from a belief that modern life has moved away from simple ingredients and familiar food traditions. We started this brand to bring dates back into modern daily life in a simple, thoughtful and contemporary way.
Rooted in heritage, driven by today, and inspired by what comes next.

OUR HERITAGE
The story of dates
Dates have been part of everyday life for generations, cherished across cultures and communities. Naturally sweet and incredibly versatile, they have long been enjoyed at home, at gatherings, and during everyday moments around the world.
We are inspired by this rich heritage and the people and places that have kept the date palm a part of daily life for so many years.
Same roots. A brighter today.
OUR FIRST CREATION
Peanut Butter Filled Medjool Dates
Two simple ingredients. Naturally sweet. No additives.
Our first creation brings together premium Medjool dates and smooth peanut butter, a simple idea, done well.
Each date is kept whole, with peanut butter carefully filled through the top. It is a modern take on a timeless combination, and only the beginning for DATELY®.
There is more to come.

REAL MOMENTS
From tasting to everyday life
DATELY® is being shared, sampled and introduced one moment at a time. From casual coffee moments to customer tastings. Whether it is a quiet break in your day or a first taste, these are the moments that inspire us to keep going.
Real people. Real moments. A brighter today.


OUR JOURNEY CONTINUES
This is only the beginning.
We will continue to explore new creations, flavours, formats and ideas, finding more ways for dates to become part of everyday moments. This is the beginning of a longer journey for DATELY®.
Same roots. A brighter today.
GOOD THINGS GROW FROM HERE